Reading hardcopy books definitely gives me more pleasure than reading ebooks. But I like both version. As a computer programmer, I found reading technical ebooks sometimes add more benefits, like when I read in iPad via iBooks or Kindle Books app, sometimes to get deeper knowledge I can quickly open my browser and search the topic.
Also iBooks and kindle apps have highlighting and note taking features, which also helps me quickly search information.
And lastly its easier to carry more books on travel.
It doesn’t mean eBooks replace the joy of physical books. I love both way of reading.